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In-store visibility: a key success factor for product innovation In this video from SIAL Paris Insights, Emily Mayer (Circana) examines a central challenge in product innovation: visibility at the point of sale. The video highlights in particular: • The importance of shelf presence in the consumer decision-making process • The evolution of consumer expectations linked […]

In this video from SIAL Paris Insights, Karin Perrot from Kantar shares key perspectives on how brands can secure innovation success while driving growth. Consumer expectations are increasingly clear and demanding. Brands are expected to deliver products that are relevant, distinctive, and aligned with everyday needs and values. The video highlights: • Why meaningful and […]

Audrey Ashworth, Director of SIAL Paris, presents a new manifesto outlining a strategic vision for the future of the global food … source

A meal enjoyed right inside the supermarket has become a full-on trend in 2025. The grocery store is no longer just where you … source

In this new video of SIAL Insights, experts from Kantar, ProtéinesXTC, Circana and SIAL Paris decode the major shifts shaping … source

Dans cette vidéo SIAL Insights, les experts de Kantar, ProtéinesXTC, Circana et SIAL Paris décryptent les grandes … source

In 2025, the global dairy market faces a moment of unprecedented abundance. Production is surging in New Zealand and the … source

From 2022 to Summer 2025, the cocoa market has seen a surge in its prices due to several conditions, leaving manufacturers … source

In 2025, candy is making a loud comeback, quite literally. Bright colors, crunchy textures, and over-the-top shapes are flooding … source

It’s not made with oranges. It’s made with guts. Born 5000 years ago in Georgia, this amber-hued rebel is rewriting wine lists from … source