Tag: https://www.licensingexpo.com/

It has been almost a full year since the passing of legendary British singer, songwriter and media personality Ozzy Osbourne, AKA … source

Isaac Larian, founder and chief executive officer of MGA Entertainment, reveals what it takes to build billion-dollar toy brands. source

Karim Farghaly, senior vice president, business innovation and licensing, Bandai Namco Entertainment, speaks with License Global to reveal what’s next for the gaming giant’s licensing portfolio. From the upcoming Elden Ring movie partnership with A24 to Pac-Man’s latest digital venture with the YouTube show “Snack Breaks,” Farghaly breaks down how Bandai Namco is translating beloved […]

King Ice’s approach to licensed accessories is different, and in the words of founder Cuong Diep, “authentic.” In this video … source

Major League Fishing’s signings are positioning it as a competitive sports and outdoor lifestyle licensor. Michael Mulone, vice president, sponsorship and business development, Major League Fishing, shares his vision for the future of sports licensing. Mulone discusses where he sees the industry headed next and recent launches that demonstrate the brand’s licensing potential. He also […]

Alejandra Cueva, strategic alliances manager, Mega Alimentos S.A. de C.V., creators of Mega Chamoy, reveals how the brand is … source

Alison Wallace, licensing director at Maui & Sons, understands the convergence of nostalgia and surf lifestyle in today’s fashion … source

Retailers often hold the keys to a world they don’t always fully realise exists. Brand licensing is the world’s worst-kept secret to … source

Sports Brand Licensing Report: Unlocking the power of Sports brands and learn how sports companies are leveraging brand … source

The satisfaction of smart planning never gets old. There’s nothing quite like that feeling when you’ve secured your Licensing … source