Reimagining Your Food Brand in the Age of Innovation | SFA Winter Fancy Food Show | January 2025



Specialty food brands operate in a fast-changing, dynamic market where consumer preferences, supply chain challenges, and technological advancements evolve rapidly – sometimes, it feels too easy to fall behind.

Hear a conversation between Michael Wolf, Founder of The Spoon, Samantha Rose, CEO of MVNIFEST, Mike Lee, Principal Futurist at The Future Market, and Andrea Hernandez, Founder of Snaxshot, about specialty brands can build a roadmap toward the future by leveraging emerging technologies to spur innovation, streamline production, and stay ahead of their competitors. This panel gathered at the Specialty Food Association’s 2025 Winter Fancy Food Show, a trade show bringing together thousands of brands, buyers, distributors, investors, media, and more.

The next SFA Fancy Food Show is the 2025 Summer Show, taking place June 29 – July 1 at the Javits Center in New York City. Learn more about attending, exhibiting, and programming: https://www.specialtyfood.com/fancy-food-shows/summer/

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