For years, sustainable food choices were a compromise. Better for the planet, but often less appealing to consumers. But slowly, sustainable choices have become enjoyable, and stopped feeling like compromises, evolving towards habits.

👉 Vegan content creators and podcast hosts Juju & Fabi, AKA @‌vegan_superheroes, explore why the future of plant-based lies in taste, pleasure and desirability.

💡 At SIAL Innovation, a leading observatory of food trends, we see a growing convergence between sustainability and lifestyle. The brands gaining traction aren’t just offering alternatives but creating products people genuinely want to buy and integrate into their daily routines.

📍 SIAL Paris 2026

📅 October 17–21, 2026 | Paris Nord Villepinte
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Whether you work in retail, catering, manufacturing, or the import trade, you’ll find world inspiration in the aisles and at all the special events during the five-day show.

SIAL Paris is the world’s largest international meeting point for buyers and suppliers, your n°1 stop to do trade.
Discover 8 000 exhibitors from 130 countries with more than 400,000 food products on display.

Being at this show means gaining access to the heart of a business generator offering more than 60 years of expertise.

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And for more information, visit our website: https://www.sialparis.com/

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