Developing an idea into a multi-million dollar global success story



Are you ready to be blown away by a tale of resilience and innovation?

Picture this: launching a luxury brand and groundbreaking beauty product, the Beautifect Box, amidst a global pandemic. Dr. Tara, CEO at Beautifect, fearlessly breaks barriers, proving that the only limits are the ones you set for yourself! With over $1 million in sales achieved in its debut year, experiencing a staggering 300% growth annually, Beautifect skyrocketed to become one of the most rapidly evolving beauty startups of recent memory. Within just a month of its launch, this trailblazing brand caught the eye of the prestigious luxury retailer, Harrods, while VOGUE declared, “You’ll wonder how you ever lived without it.” Talk about making an entrance!

From its splashy debut in the UAE to dominating the Middle Eastern market, Beautifect has been a force to be reckoned with. Ounass swiftly stocked the entire range, where Beautifect soared to become one of the top performers in beauty. Dr. Tara’s unwavering commitment to blending beauty with science resonated deeply with customers across the Middle East, propelling Beautifect to claim the lion’s share of the market and secure its status as a regional bestseller.
Thanks to Dr. Tara’s unyielding passion and tireless dedication, Beautifect has evolved from a mere luxury beauty brand into a global phenomenon.

Speaker: Dr. Tara Lalvani – CEO, Beautifect
Moderated by: Lauren O’Connell- Beauty Editor, Cosmopolitan Middle East

This session took place at the Next in Beauty Conference during Beautyworld Middle East 2023. The Next in Beauty Conference returns in 2024. The next edition will take place from 28th – 30th October 2024. Interested to visit? Click here https://beautyworld-middle-east.ae.messefrankfurt.com/dubai/en.html

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