Arab Beauty- The Market in the Now



Amna Abbas, Senior Consultant –Beauty & Health | Luxury & Fashion at Euromonitor International, discussed how the Arab beauty market remains lucrative as businesses recognize consumers’ evolving desire to enhance their natural beauty as a form of self-expression, identity, and culture. She emphasized the need for investment in beauty, health, and wellness products and services, urging businesses to proactively adapt to regional demands, as highlighted in Euromonitor’s insights on the MENA market.

The next Beautyworld Middle East will take place from 27–29 October 2025. Interested in visiting? Click here for more information: https://beautyworldME.com

source