Want to draw a crowd? Discover creative, proven ways to generate buzz before and during the show—attracting buyers, media, … source
In a March 2025 webinar hosted by the Specialty Food Association, Sherry Frye, Vice President of Total Wellness at NielsenIQ (NIQ), shared valuable insights into evolving consumer trends, the importance of ingredient transparency, and the growing influence of e-commerce and social media sales. This highlight clip includes data and Sherry’s observations about the growing impact […]
Get to know the Specialty Food Association’s new trade show experience, Winter FancyFaire*, debuting in San Diego, CA, … source
What makes a sofi Award winner? Whole Foods Market’s John Lawson, one of this year’s expert judges, shares what he’s looking for. Think your product has what it takes? Submit now: https://www.specialtyfood.com/awards/sofi-awards/ source
One week after the great journey to the Summer #FancyFoodShow… Attendees, still digesting the flavors and insights, begin to … source
Designed to overcome the post-holiday slump and set the stage for the year ahead, #WinterFancyFaire 2026 will rejuvenate and … source
The Summer #FancyFoodShow kicks off tomorrow! #SFAMembers are gearing up to showcase the best of #specialtyfood. Stay tuned for insights, updates, and key highlights throughout the show! #WeFancy source
Mindy Zemrak, Casting Producer of Shark Tank, is on the lookout for standout specialty food brands at the Summer #FancyFoodShow! She’s seeking innovation, unique flavors, and big market potential to feature in the upcoming season. Could your brand be next? source