In this webinar, we present key participation opportunities, new formats for retailers, creators, and organized sports, and tools to … source
Day 2 at ISPO Munich 2023 was electric! From pickleball & paddle tennis trends to innovative sports gear, it’s all about fun … source
ISPO Award Area sponsored by Cans ► https://de.cans.com/ Discover how MINI A TURE Copenhagen’s MATKASTORIO Winter Jacket earned the ISPO Award! Sofia Issakainen, Chief Commercial Officer, explains how the jacket’s windproof, waterproof, and breathable design, made with certified recycled materials, ensures comfort and durability even in -25°C. Learn how this sustainable and functional jacket sets […]
Rory McAlister spoke at ISPO Munich about the alarming trend of shorter ski seasons in the US. In the 60s, winters lasted longer, … source
ISPO Award Area sponsored by Cans ► https://de.cans.com/ Discover how CXP Sport’s React XP Advanced Sports Underwear became an ISPO Award Winner! In this interview, David Forster, Managing Director of CXP Sport, shares insights into the development of this innovative athletic underwear. Learn about its patented pressure regulation technology, Muscle Mirroring™ compression zones, and ultra-lightweight […]
ISPO Award Area sponsored by Cans ▻ https://de.cans.com/ Discover how Outdoor Research’s Foray and Aspire 3L Jackets … source
What the Automotive Industry Can Learn from Sports Gear Design ➡️ https://www.ispo.com/en/sports-business/how-automotive-industry-designs-drives-sports-innovation Automakers are looking beyond their industry — drawing inspiration from sports and fashion to tackle sustainability through innovative materials, circular design, and streamlined production processes. But can cross-industry collaboration drive real impact on emissions and recyclability? With automotive complexity far exceeding that of […]
The retail industry is in flux—new regulations, shifting customer expectations, and evolving buying habits are reshaping the game. Yet, many brands are still competing with outdated strategies instead of adapting to a new ecosystem. The truth? Consumers hold more power than ever, and making it harder for them to buy is a losing move. Instead […]
At ISPO Munich 2024, Eoin Comerford, former CEO of Moosejaw, shared key insights on the changing landscape of sporting … source
➡️ Check this out: https://www.ispo.com/en/sports-business/5-retail-trends-that-will-redefine-retail-by-2030 The retail sector is undergoing a transformation driven by experiential stores, hyper-personalization, and data-driven ecosystems. Brands like Dick’s Sporting Goods and Bründl Sports are leading the way with immersive offline experiences and community-first strategies. Retailers must innovate or risk falling behind. Why it matters: consumer behavior is shifting, and brands […]