Tag: https://www.ispo.com/en/munich

Jun 17
Beyond Marketing: Elias Elhardt About The Real Challenge for Brands in Sustainability

The outdoor and action sports industries depend on nature but often operate paradoxically—thriving on the environment while contributing to its degradation. Pro snowboarder Elias Elhardt has spent years reconciling his passion for snowboarding with a responsibility to protect the environment. His transition from high-performance athlete to sustainability advocate raises an essential question for brands: Are […]

Jun 16
PowSlayer Jacket by Patagonia | Product Review

ISPO Award Area sponsored by Cans ▻ https://de.cans.com/ Discover how Patagonia’s PowSlayer Jacket became an ISPO … source

Jun 15
Watusi G2 Expedition Suit by BLACKYAK | Product Review

ISPO Award Area sponsored by Cans ▻ https://de.cans.com/ Discover how BLACKYAK’s Watusi G2 Expedition Suit earned the … source

Jun 13
Andre Agassi: Do we really have a choice?

Subscribe to our channel: https://www.youtube.com/c/ISPOacceleratingsports. ▻ Web: https://www.ispo.com/ ▻ Instagram: … source

Jun 12
Ballistic FlexFit Junior by Komperdell | Product Review

ISPO Award Area sponsored by Cans ▻ https://de.cans.com/ Discover how Komperdell’s Ballistic FlexFit Junior vest became an … source

Jun 11
When Athletes Inspire Athletes

At ISPO Munich 2024, Germany’s national football coach Julian Nagelsmann showed his skills off the pitch — taking on two incredible para table tennis players, Nikolai Sommer and Tom Schmidberger. Both athletes are shining examples of talent, determination, and the power of adaptive sports. This match was more than just fun and competition – it […]

Jun 10
Big Art Series by Komperdell | Product Review

ISPO Award Area sponsored by Cans ► https://de.cans.com/ Discover how Komperdell’s Big Art Series Freeride Ski Poles earned the prestigious ISPO Award 2024! In this interview, Thomas Roiser, CEO of Komperdell, shares insights into the development of these innovative poles designed for off-piste enthusiasts. Learn about their lightweight yet robust construction, customizable grip tapes, and […]

Jun 08
The Future of Winter Sports is Melting Away

At ISPO Munich 2024, Rory McAlister from WGSN raised a red flag: climate change is transforming the future of winter sports. source

Jun 07
ISPO Munich 2025: A Sneak Peek into the Halls of the Sports Business Event

As the central platform for the sports business world, ISPO Munich brings together business professionals, brands, start-ups, and innovators every year—an essential event where key players showcase innovations, foster connections, and shape the future of sports. To better serve the industry, we are redefining our hall layout for greater clarity, efficiency, and a seamless experience. […]

Jun 06
The Power of Storytelling: How Brands Can Make a Difference

Elias Elhardt shared at ISPO Munich 2024 his perspective on how brands can go beyond showcasing passion for sports, … source