Mastering Trade Shows & PR for Fashion Boutiques: Retail Makeover Mission Ep 3

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Covering everything our experts use: buying guides, trade show checklists, negotiation tips, PR templates, and more.

In Episode 3 of Retail Makeover Mission, we join Katie Gibbs at the UK’s largest retail trade event, Autumn Fair, as she levels up her buying strategy with help from our specialist mentors:

Deryane Tadd – Fashion boutique expert & buying strategist
Sharon Good – PR & brand storytelling specialist

THIS EPISODE COVERS:
– How to shop a trade show like a pro
– Smart buying decisions using data and instinct
– Supplier negotiation tricks every retailer should know
– How to choose products that boost add-on sales
– The first steps to launching a powerful PR plan

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