Is your website stuck in the past?

Lois Wyant dropped some truth bombs on our latest podcast episode, and it’s time we rethink the way we approach our websites. Here’s the thing: people aren’t coming to your site to read your company’s autobiography. They’re there for answers, and they want them fast.

In a world where attention spans are getting shorter by the second, video is king. Yet, so many businesses are stuck in the old “read our text” mindset. It’s time to switch gears and embed more engaging content like videos that directly address consumer queries.

This isn’t just about keeping up with trends; it’s about staying relevant in the digital age. Your website should be a tool that serves your audience, not just a digital business card. It should be consumer-friendly and answer-driven, not just a “here I am” statement.

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