From Transparency, Blockchain & Quality Insurance: Adding Connectivity to Prospérité’s Sustainable UHT Milk
As consumers sustainable choices thrive even after the pandemic, yet the demands on more proof about sustainable practices and productions is increasing. Indeed, it is now not enough to know the origin of the milk, but the main concern will nowadays be on the actions applied regarding the environment and the animal welfare. Accordingly, Prospérité brand has manage to provide additional proof of its sustainable specifications to meet consumer needs by giving access to more digitally audited information about its environmental impact and the well-being of its cows.
In line with Ingredia’s philosophy to produce healthy products in harmony with the environment, our cows and crops are bred in self-sustainable farms. Our cows are fed exclusively on grass and natural feed so that they can give good quality milk. With the help of blockchain, our milk is real-time tracked and digitally certified, providing consumers and professionals access to all traceability and audit information.
Discover the Ingredia brand and experience Prospérité’s French qualité first-hand with dedicated webinar.
Speaker: José Luis Pinedo Rivera, Product Manager, Ingredia Dairy Experts
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