The Scent of Success: The Global Expansion of Middle Eastern Fragrances

Watch our panel of experts explore the evolving Arabic fragrance scene in the global market, driven by shifting consumer tastes and trends. Discover their strategies for navigating international markets, including the distribution channels that bring Arabic fragrances to a worldwide audience.

Speakers:
Ralph Bou Nader -General Manager, Arabian Oud International
Rawya Catto -General Manager, CPL Aromas-Dubai Sales
Amandine Nikuze -Head-Fragrance Design, Ajmal Perfumes
Hany Rafik -Vice President -Marketing & Product Development, Abdul Samad Al Qurashi
Julie Contat Desfontaines -Sales & Marketing Director Fine Fragrance AMET, dsm-firmenich

Moderator:
Valerie Lovisa -Sustainability -Lecturer, Moderator, Consultant, B Leader ABTYS -Consulting in Fragrance & Cosmetics

The next Beautyworld Middle East will take place from 27–29 October 2025. Interested in visiting? Click here for more information: https://beautyworldME.com

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